BMW and Mercedes-Benz want to sell a car-sharing service dubbed “Share Now” to rival Stellantis. The two German automakers announced on Tuesday that they had recently signed a declaration of intent. It was agreed not to disclose any details. Stellantis, the parent company of brands such as Fiat, Chrysler, Peugeot and Opel, could expand its Mobility subsidiary Free2move through the acquisition.
Antitrust authorities have yet to approve the sale. “Share Now” is Europe’s largest station-independent car-sharing provider. The company is represented in 16 European cities with about 11,000 cars and claims to have about 3.4 million customers. There has been speculation about the sale for some time.
BMW and Mercedes-Benz combined their mobility services business in 2019 to form the “Your Now” joint venture. These companies include car-sharing service provider Share Now, taxi and passenger-sharing agency Free Now and charging station platform Charge Now. That same year, the company announced that it was leaving the North American business. In March 2021, the two partners sold the parking app “Park Now” to Swedish competitor Easypark. The “Reach Now” navigation app has been discontinued.
The sale of “Share Now” allows Mercedes-Benz and BMW to focus more on ride-sharing intermediaries and charging stations.
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