The popular Instagram Stories swipe functionality will end on August 30th. The links must then be combined differently.
We also use the swipe up function of our Instagram Stories to link to our articles. With the scroll-up function, links to external pages can be added. But this will be discontinued on August 30th.
Replacement with “link label”
The swipe function is replaced by the so-called link labels. The use of stickers is already familiar from creating stories. So now you can, for example, mention other accounts, integrate hashtags into the story, and include sites or surveys.
For the future, this means that instead of “scanning”, you now have to click on the label in question to get to the linked page.
More creative control
Instagram explains that this new feature wants to give users “more creative control” when creating and designing their Stories. Unlike the swipe function, link labels can be changed visually.
Requirements for external links in stories
What won’t change is who can include links to external pages in their stories.
These are either profile verified users – they can be identified by the blue tick in the profile. Or accounts with more than 10,000 followers.
Instagram is still in the process of evaluating whether more users should get this “privilege”. will update “Help us determine if this was the right decision before expanding access to more people”An Instagram spokesperson said “the edge”.
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