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RTL deepens its partnership with Vodafone

RTL Media Group wants to make its content available to more than 13 million Vodafone TV customers in the future. The show will be expanded on Giga TV.

media group RTL Germany is moving forward with its flow strategy and deepen In addition to partnership With Vodafone. The goal is that RTLBroadcast and TV content over 13 million TVsVodafone– To make it more accessible to customers, the two companies shared on Tuesday With.

Customers should be able to access content more easily and better than before: for example, the previous domain of RTLOffered on GigaTV as a television and entertainment platform from Vodafone Expanded and available for a longer time in your local media library. View the station in VodafoneThe cable network is also standardized throughout Germany. The premium streaming offering should also be offered as an app on the platform from 2022.

2 million subscribers on TVnow

It was recently announced that RTLThe streaming platform TVnow already has over 2 million paying subscribers. In perspective, the platform should be in RTL+ Rename it. The fact that the number of subscriptions increased by about 120 percent compared to the previous year leads to this RTL Also from a strategic perspective partnership With The return of Deutsche Telekom. There the cooperation between the two companies went even further, as premium TV content payable to Telekom Magenta customers was integrated into some tariff models.

In the spring it was also announced RTL also With Sky Germany cooperates. content from RTL Presentations are made easier.

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