Mediengruppe RTL Deutschland is moving forward with its live broadcasting strategy and deepening its partnership with Vodafone.
It was recently announced that streaming platform RTL TVnow already has over 2 million paying subscribers. The platform name will be changed to RTL+ in the future. RTL also attributes the fact that the number of subscriptions increased by about 120 percent compared to the previous year to a strategic partnership with Deutsche Telekom. There the cooperation between the two companies went even further, as premium TV content payable to Telekom Magenta customers was integrated into some tariff models. In the spring, it was also announced that RTL is also collaborating with Sky Deutschland. Access to RTL content and shows on Sky platforms will also be facilitated.
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